LAUNCH
April 13, 2026.- Nocilla drives its commitment to innovation with the launch of Nocilla Pistachio, a new spread that combines its unmistakable creaminess with pistachio pieces, expanding its range with a proposal designed for those who enjoy discovering new flavours without giving up their usual pleasure.
With this novelty, the brand builds on its renowned creamy base to offer a new experience featuring pistachio pieces that provide a distinctive texture and a richer flavour in every bite. The result: a surprising spread where the brand's characteristic smoothness meets the crunchy touch of pistachio.
The arrival of Nocilla Pistachio goes beyond the spread format. The brand extends the experience to snack time with the new Nocilla Mini Pistachio cookies, a sweet treat in a practical format, perfect to enjoy anytime, anywhere.
In this way, Nocilla continues to expand its territory beyond spreads, bringing its flavour to new categories and new uses from breakfast to on-the-go consumption.
As a flavour that is trending and for its ability to bring differentiation, pistachio has become one of the most sought-after ingredients of the moment, a key player in both innovation and conversation within the sweet universe.
In a context where consumers seek increasingly distinctive, indulgent and characterful flavours, Nocilla Pistachio positions itself as a versatile proposal. It is ideal for breakfasts and snacks, but also invites culinary experimentation: from toast, croissants and pancakes to pastry fillings, toppings or yoghurt bowls.
Nocilla Pistachio joins a family that has never stopped evolving, with proposals that have been expanding the Nocilla universe beyond its classic spread. Currently, its portfolio includes varieties such as Nocilla Original, Nocilla Chocomix, Nocilla 0% added sugars (Original and Chocomix versions), Nocilla Avellanas, Nocilla Noir, Nocilla Cookies&Cream and Nocilla Crunchy, to which this new reference is now added.
Furthermore, the brand has extended its flavour to other formats for different consumption moments, such as Nocilla Cookies, Nocilla Sticks and Nocilla Barritas, reinforcing its innovation strategy and its commitment to continuing to offer relevant proposals to consumers.
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